This welcome kit was designed to welcome new students to the school. There was two types of kits tested. The first was a big kit that included a welcome brochure, letter, CTU Fast Track fact card, envelope, and a student I.D. attached to a student hand out full of basic information. The second kit was a smaller envelope filled with the student I.D. attached to the student hand out with a letter inside.
The objective was to design something new and different than the typical Colorado Technical University branding. Students should feel part of something new and big, and thats what this kit offered. My responsibilities included not only designing the kit, but also researching and concepting new innovative ways to engage students.